Tuesday, 15 February 2011

After looking at the different ads on sweets, I would like to look at some other random commercials, just to see what TV ads all have in common (Like how long it lasts, how is the product featured, what animation style has been used or what are the quotes used to sell the product) !






















The key points they have in common

Monday, 14 February 2011

Video inspiration for the first concept.

This is the design for the second idea (Which I will be explaining later).

The first storyboard draft for the first concept !



The second Concept



This is for the second idea, it was inspired from Alcapone and his poker parties. The idea is to have the nerds sitting around a table, playing poker in a dark atmosphere. Two of the nerds are different, one is very greedy and dangerous and the other one is the opposite, he is always nervous and scared. The idea is to show that nobody can resist nerds because they look so yummy and are so tasty. So basically they are playing poker, and then one of the nerds wants to eat another nerd, at the end the scared nerd jumps out of the window running away form the greedy nerd and we see the product popping onto teh screen with a quote like "Nerds, if they can't resist themselves, who can resist them ?" or something like that.

This is the idea Storyboard and animatic

Third concept- Storyboard



Here is an animation guide for the animators group, it would help to have directions because if we don't include any, we will end up animating differently (This guide has been created for animators only because the client's storyboard should look just like on the final animatic, without the arrows and all those stuff...)

Character Design

Sunday, 13 February 2011